In developing Union Walk, we gave particular consideration to the target audience, the aspirational values, its location and the site context as a whole. Specifically, we wanted to strike a balance between making sure that residents feel part of the overall Southall Waterside development, yet at the same time, also feel that they are living somewhere with its own distinctive personality.
The tagline ‘Life Life in Colour’ nods to the vibrant, cultural and energetic neighbourhood as well as the surrounding colourful and natural landscape at
Southall Waterside.
Southall Waterside.
